Marketing and Sales Seminar

Marketing and Sales Seminar
May 21, 2027
Broaden your students’ horizons in the fields of Marketing & Sales. Students can see real-world marketing in action as they learn how Canada's Premier Amusement Park sells FUN to its guests. This education-packed day includes a special seminar from a Canada’s Wonderland Marketing & Sales professional. This program runs for 45 minutes, including a Q&A session, at the Canterbury Theatre. Afterwards, students can enjoy the park at their leisure!
Topics that are typically covered:
- Target Audiences
- Product Marketing
- Advertising Strategies
- Commercials and In-Park Marketing Strategies
- Web Sales, Promotions, Sponsorships, Retail Programs
- Booking & Selling in Group Sales
- Overview of the Marketing & Sales Department and Various Positions
This program is extremely popular and sells out every year! We highly recommend you book your group as early as possible.
2027 Schedule Coming Soon
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Meal and Drink Options

Catered Meal
Canada's Wonderland offers delicious meals created with students in mind. This is a great way for your group to eat together while enjoying an all‑you‑can-eat meal and unlimited fountain beverages.

All Day Drinks
All day long, guests just show their wristbands where Coca‑Cola® beverages are sold to get their fill of ice‑cold refreshment!

Premium All Day Dining
With this meal plan, your students can get an entrée and a side or a snack every 90 minutes at participating park locations, plus unlimited fountain drinks (with refills every 15 minutes).

Single Meal Deal
This is a meal voucher that includes an entrée, side, and a drink, PLUS a sweet or savory snack. Valid at any of our participating park locations.
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